by Josh Bar-on
Securing funding through the Small Business Innovation Research (SBIR) program can be a transformative opportunity for startups and small businesses. With over $4 billion in annual funding available across multiple industries and 11 federal agencies, SBIR grants provide non-dilutive capital to fuel your research and development. Winning an SBIR grant validates your innovation and paves the way for future opportunities.
This article offers actionable tips from Akela Consulting’s seasoned SBIR grant writers to help you secure funding and advance your innovation.
Why Work with an SBIR Grant Writer?
The SBIR application process is highly competitive and demands precision. A skilled grant writer ensures your proposal aligns with agency priorities, meets deadlines, and stands out among the competition. They guide you through the maze of registrations, requirements, and proposal writing with clarity and confidence.
At Akela Consulting, we specialize in eliminating uncertainty, helping you navigate the process and tailor your proposal to the needs of each agency. Our clients benefit from personalized support that maximizes their chances of success.
Key Tips for Navigating the SBIR Process
Part 1: Government Registration
Before applying, complete these essential registrations:
CAGE Code and UEI Registration: Obtain these via the System for Award Management (SAM.gov).
Portal Registration: Register an account with and familiarize yourself with submission platform SBIR.gov. Do the same for login.gov as it will be a passcode of sorts for many of the major government portals including DSIP and Research.gov and some agency-specific portals.
Part 2: Identifying Opportunities
Strategic research is key to finding the right SBIR opportunities. Start with these resources:
There are plenty more agency websites with opportunities but this is a good start.
When researching use keyword search to discover relevant open and past programs. After you identify a relevant topic, dive-deep into the solicitation to find out if your tech is a good fit for what they are looking to fund. Also, follow open-topic schedules to identify programs such as AFWERX, NSF, and NIH which are receptive to proposals from a wide-range of technology. Many programs offer recurring solicitations, enabling you to plan effectively.
How to Choose the Right SBIR Grant Writer
When selecting a grant writer, prioritize expertise in the SBIR process over deep subject-matter knowledge in your field. A skilled writer understands agency nuances and adapts proposals accordingly.
At Akela Consulting, we provide strategic insight and hands-on support, ensuring your submission is both competitive and compelling. Our team has a proven track record of guiding clients to success across multiple agencies.
Preparing to Write a SBIR Proposal
The proposal process involves four key stages:
Understanding Agency Needs
Research the agency’s priorities and how your innovation aligns with them.
Evaluating Proposal Requirements
Familiarize yourself with submission guidelines and eligibility requirements.
Crafting Your Narrative
Align your solution with agency needs, supported by a strong R&D plan, commercialization strategy, and market research.
Organizing Supporting Documents
Compile templates, letters of support, and necessary registrations.
Pro-tip: Engage with Technical Points of Contact (TPOCs) and agency representatives to refine your approach and gain valuable insights.
Writing a Winning Proposal
Leverage AI tools to streamline drafting but ensure thorough human oversight for accuracy and tone. Tailor your language to the specific requirements of the agency, and involve multiple reviewers to refine your proposal.
Pro-tip: Have reviewers use different colors to track contributions, making it easier to edit and incorporate feedback.
A winning proposal demonstrates a deep understanding of the agency’s mission and shows how your innovation meets their needs.
5 Common Missteps in a SBIR Proposal
Even the most innovative proposals can falter due to avoidable mistakes. Here are key pitfalls to avoid:
Ignoring Agency Priorities
Ensure your proposal directly addresses the agency’s mission and needs.
Misaligning Your Proposal
Tailor your narrative to the specific goals of the agency.
Incomplete Submissions
Verify that all required documents, letters of support, and registrations are included.
Missing Deadlines
Submit your proposal at least a day early, though ideally 3–4, to avoid technical issues.
Lack of Clarity
Use concise, tailored language that aligns with the agency’s terminology and priorities.
Submitting and Repeating Success
Submit your proposal well before the deadline, ensuring all components are error-free. Many SBIR programs open throughout the year, and you’re likely a good fit for several opportunities. Apply to as many relevant programs as possible. Even after winning, SBIR isn’t a one-and-done process. Use SBIR funding to develop your next generation of innovations — many companies annually fund their R&D and secure federal contracts through SBIR programs.
Conclusion
Navigating the SBIR process can be challenging, but the rewards are worth the effort. With the guidance of experienced SBIR grant writers and a strategic approach, you can unlock significant funding to advance your innovation.
About Akela Consulting
At Akela Consulting, we bring hands-on expertise to guide deep-tech startups through the SBIR process. Our experienced team helps identify the best opportunities, craft high-quality proposals, and lead clients to success.
